I gave a speech to a non-profit group over a year ago. Several of the attendees were getting a second chance at life after a rough start. After my speech, a woman came up to me and asked how much the book costs.
I told her the list price is $15.99. She paused for a second and said she would get it later.
Something inside of me said "just give the book to her now!"
So I signed the book and handed it over to her. She became a little teary eyed and whispered to me "I really wanted this book but I couldn't afford it right now."
She couldn't afford the $15.99 for a book that could help her start a business. That thought moved me immensely.
It also made me wonder how many other entrepreneurs could not only benefit from my book but from it being a lower price for a limited time.
This is why I'm doing this promotion.
I had to beg my publishers to do this....so I could share these secrets with entrepreneurs like you!